PROBLEM: Edomotics aimed to set itself apart as a thought leader and an integrated solution provider. Instead of being perceived as a local player offering complex point solutions, they sought to transform into a national player with simplified and easy-to-deploy integrated solutions.

SOLUTION: To achieve this transformation, our team began by conducting a comprehensive brand audit, which helped us understand the company's current standing and potential areas of improvement. With the insights gained from the audit, we proceeded to develop a new brand messaging and positioning strategy that aligned with Edomotics' vision of being a torchbearer in the industry.

A crucial aspect of this transformation was creating a new brand identity, one that truly represented Edomotics' mission and values. Additionally, we crafted a style guide and corporate brand guidelines to ensure consistency across all communication materials.

PROBLEM: They needed to update their outdated website to better showcase their integrated solutions and industry expertise to a broader audience.

SOLUTION: Revamping the digital presence was an essential step in showcasing Edomotics' capabilities to a broader audience. We designed a modern and user-friendly website that showcased their integrated solutions and highlighted their expertise in the industry. The website acted as a virtual storefront, offering clients easy access to information about Edomotics' products and services.

PROBLEM: They needed to redesign its product packaging and stationery to consistently reflect the new brand identity and core values of simplicity, efficiency, and reliability

SOLUTION: Recognizing the significance of tangible touchpoints, we redesigned product packaging and other stationery elements to reflect the new brand identity. The product packaging now represented not just a product but also the essence of the brand – simplicity, efficiency, and reliability.

Edomotics' journey towards becoming a robust brand was supported by a strategic partnership with Multiples, which played a crucial role in shaping the company's experience and customer offerings.

Edomotics successfully transitioned from a local point solutions provider to a nationally recognized integrated solutions expert. Through an effective brand facelift, we helped them establish themselves as a thought leader in the market while maintaining their focus on delivering simple and efficient solutions to their valued clients.